Give me 42 days and together you and I will...
Step 1: Engineer Your Empathic Marketing Strategy:
(35 days)
  •  Identify your Ideal Buyer Profile: Find not only the people who you can best help, but the people who you WANT TO work with.
  •  Craft a Highly Desired and Irresistible Offer: 95% of funnels fail due to a weak offer. A vast majority of businesses fail because they lack a value ladder. You won't have either of those problems when we're through!
  •   Develop a Rock Solid Marketing Premise: What is it your audience MUST believe before they will purchase your offer? We'll figure that out and then some.
  •  Create Your "Have to Have it" Hook: What is the emotionally compelling and intellectually intriguing idea behind your offer? We'll nail that too!
  •  Hone Your EMS Marketing Platform: We will address any and all false and limiting beliefs, and provide the marketing argument for your offer.
Step 2: Make Your First Sale:
(7 days)
  •  Build Your Sales Funnel: Apply the "intel" from your worksheets to build a properly formatted and functional sales funnel. This is your new "cash machine".
  •  Establish All Necessary Third Party Support: Set up your payment processing and follow-up email sequences. Let's move that money from their hands to your wallet!
  •  Run Traffic: Launch a Facebook Ad campaign using the EMS, complete with "pixeled" audiences and retargeting. We'll turn cold traffic into hot buyers.
Hear how Mike describes the Empathic Marketing Strategy
Enroll NOW!
Price increases from $997 to $1497 the day I launch my webinar!
(coming soon...)
What do Mike's Mentors, the "Gurus", have to say about Mike?
Todd Brown - Marketing Funnel Automation
"...nobody better I would recommend that you go to to have your funnel fixed than Mike, the Marketing Medic... "
"He understands the tactics, the strategy, the idea, the offer... he understands how to make it all congruent with traffic"
Russell Brunson - Dotcom Secrets, ClickFunnels
"John on my inside team came in and said (Mike's) better at running ads than even I am! "
"(Mike's) just got a really unique ability to understand the marketplace..."
"He cares more about you and your business more than pretty much anyone else I have seen out there."
Why Learn the "Empathic Marketing Strategy" from the Marketing Medic?
It's time somebody told the truth... Making sales is hard work. Making sales online is even harder.

Many online "gurus" today have lead us to believe that all you need is a sales funnel and you're set for life. Of course, maybe that guru is saying that because he wants you to purchase his online sales funnel platform...

But think about it, why do you want to buy from that guru?

You want to buy because he is making you a promise, fulfilled by his big differentiator that is addressing your pain points. By offering you a dream, he has connected with you emotionally. Then he provides "proof" for his platform which logically supports your desire.

So the reason you want to purchase from this guru is because you have fallen for his marketing strategy. You don't want to buy from him just because he has an online funnel. 
Don't do what the "gurus" tell you to do...
Instead, watch them and do what the gurus actually do
The problem is the "proof" he has provided may be true for him, but may not hold true for you. When he shows you a funnel that earns $17,000+ a day, did he tell you that he spends $15,000+/day on ad spend? Or that it cost him tens of thousands of dollars testing and split-testing until he finally made it profitable? Did he tell you that on average 9 out of 10 funnels fail out of the gate?

The reality is, we all want our success to come easy. That is our dream. That is our emotional hook. So if that is what we truly desire, then what are the online "coaches" going to sell us?

Of course, they are going to sell us what we want. But the problem is, what we want isn't necessarily what we need. The online marketing industry is very similar to the weight loss industry. We all know we can't lose weight and be healthy without either dieting or exercise (or maybe both). But since so many people want to lose weight without putting in the effort, billions of dollars are spent every year on lose-weight-fast fads or cons that ultimately don't work.
If building a business or making money online was truly "easy", then why wouldn't everyone just quit their jobs today?
So how is the Marketing Medic any different?

Going back to the weight loss metaphor, the Marketing Medic is kinda like a personal trainer nutritionist. Being coached with the right diet and proper exercise, you WILL lose weight and improve your health. But only if you do the work. You may not lose 10 pounds in the first week, but the results will come.

It's the same with the Marketing Medic. The first launch of your funnel may not be a home run success, but it will be built from a solid platform and a sound strategy. And if your funnel does underperform upon launch, it's not a problem because you have the understanding of the Empathic Marketing Strategy to make it better.

The skills you learn with the Marketing Medic are not just the mechanical skills of building a funnel. The "strategy" isn't about "order bumps", one time offers and downsells. It's not about how to create an online "value ladder". EMS is a strategy that intertwines everything from your Facebook ad, to your landing page and offer, all the way to your high ticket sale and continuity program.

EMS is literally the backbone of every form of advertising, marketing and copy writing that you do within your business. Without a strategy like this, you are throwing darts blindfolded. You can't diagnose or troubleshoot. You can only install. Understanding Empathic Marketing will allow you to communicate and reach your clients in ways none of your competitors can.
What do the Marketing Medic current "Apprentices" have to say...
James Key Lim - the Original "Apprentice"
"...he opened up with everything he knew, he doesn't hold back... "
"... one thing about Mike that is so exceptional is that he is so empathetic to really everyone he works with."
"If you ever get the chance to do anything with Mike, I would say TAKE IT."
Rachel Miller - Moolah Marketing
"...Marketing Medic Apprenticeship Program revolutionized my business and quite frankly my life... "
"the stress of my business has gone down dramatically."
"... in the past 4 months have made over $200,000..."
"I would never have started that business if it wasn't for Mike."
More testimonials from students and clients at the bottom of this page
Who will benefit from EMS?
What types of businesses can EMS help?
The Empathic Marketing Strategy is a marketing STRATEGY, it's not a here-today-gone-tomorrow tactic.

In today's world with so many ridiculous, over-the-top claims and "hacked" messages, our audience has become deaf and blind to the vast majority of offers and campaigns.

In order to stand out, you need to be different. Trying to show you are better, no longer works.
You need to capture the heart, and convince the mind.

Being unique is what stands out. Providing something different that can't be found on Google or Amazon is what is going to bring in the sales.

Now, I'm not saying you need to sell something that doesn't exist anywhere else. I'm saying that you need to find the unique spin on your product or service that makes you or your offer unique and different from the competition.

You need to tell the story that nobody else is telling. If we end up working together I'll tell you the story of Claude Hopkins and how he took Schlitz Beer from #17 to #1 in the marketplace simply by telling a story that was true for every brewery in the nation.

Brick and Mortar

I have personally used Empathic Marketing to build my "brick and mortar" businesses: The Ark Wedding Venue (Your wedding, your way), the Mad Trapper Trail and Snowshoe Series (Are you mad enough?), and our Ark Outdoor Education Center.
Yes, that's me officiating...
Some of our races go through a "puddle"...
Network Marketing or MLM

Less than 1% of people involved in MLMs or Network Marketing make any money at all, and most lose 100's or thousands of dollars.

That's because network marketers are taught to tell their prospective buyers why their products are "better" than products that can be purchased in stores or by other MLM companies.

But as we now know, "different is better than better".

That's why when I joined Isagenix, a network marketing company, I never spoke about the whey protein from "grass fed New Zealand cattle" or the other "100% organic" ingredients...

Instead I educated people on toxins in our environment and how our bodies are using fat to store those toxins and that is why losing weight is such a struggle. The solution to this problem is through Cellular Cleansing, and Isagenix is a product that provides Cellular Cleansing.
My wife Monique and I at the Awards Gala
This is the ONLY time you'll see me wearing a tie!
Later in the evening... with my Crystal Executive Award
By leveraging the power of the Empathic Marketing Strategy, I was able to vault into the Top 1% of earners with Isagenix, my network company.

Affiliate Marketing

I then went on to do the same thing with an affiliate marketing opportunity. Below you'll see a screenshot of my affiliate commissions through 10 months selling a website building platform called BuilderAll.

Here too I am one of the top earners in this company.
So with my own businesses I have proven EMS works for brick and mortar, network and affiliate marketing.

Every Business Needs a Marketing Strategy

But the reason Russell and Todd were so kind to create those video endorsements for me was because they saw the success I had with all my clients.

Those clients include real estate lead generation, bootcamp gyms, hypnotists, real estate coaching programs, online cosmetic sales, chiropractic lead generation, car wash sales, multiple disciplines of coaching, and a host of other niches.

The bottom line is that if you have a business... regardless of type, you need a marketing strategy.

The Empathic Marketing Technician Certification provides you with the precise blueprint you need to engage an Empathic Marketing Strategy in your business in as short at 42 days.
Liad Messinger - from LA, California
"(the modules are) invaluable, full of strategies, very very high level... "
"I find myself waiting every Wednesday for the Zoom call"
"this is for the long-term, this is something great"
Chad Boswell - Small Business Funnels
"...I was just blown away by the content "
"Mike just focuses on the things that matter"
"'s just totally different from anything else that I've learned - EVEN FROM RUSSELL"

Wade Collins - Leads-o-Matic Marketing
"'re a helluva lot smarter and a helluva more talented than anyone gave you credit for... "
"within a week or so, I wasn't getting 1 or 3 leads a day, I was getting 1 to 3 leads an hour"
 What You Will Discover Inside The EMT Certification Training Modules...
Module 1

Identify Your Ideal Buyer Profile

Without clients or customers, there is no business! Everything your business says or does has to focus first on your Ideal Buyer Profile (BP). Skip this step at your own peril.
Module 2

Creating a Highly Desirable and Irresistible Offer

95% of funnels fail because they fail to provide the right offer for their BP's Level of Awareness. Most businesses mistake their product for their offer, and this is what strikes the death blow.
Module 3

Crafting  a Believable Marketing Premise

Everything we have ever purchased, we have purchased because there was something about it we believed. What does your audience have to believe about your offer, product or service before they buy?
Module 4

Create Your "Have to Have it" Hook

The "Have to Have it Hook" is the overall concept of your marketing campaign. Its purpose is to create a pattern interrupt and be emotionally compelling and intellectually interesting.
Module 5

Eliminate Resistance with Your Proof Platform

This is your EMS marketing argument where you address any false or limiting beliefs and present any necessary proof points. This is the copy that convinces your BP to buy.
Module 6

The Funnel Build

It's one thing to understand the marketing theory, but another to put all the knowledge to use. This is where we put "rubber to the road" and physically build out the funnel that will ultimately serve to become a never-ending stream of income.
Plus These Bonuses...
6 Weeks of Online Video Coaching and Accountability - The new EMT Certification program has everything you need to DIY. But if you truly want results then our weekly group mastermind is what is going to drive you to the finish. These are live, online group sessions where every student has an opportunity to "own the screen", ask questions and share their worksheets and funnels. 
This coaching alone is worth $497.

Facebook Ads 101 -
 In this 6-module course, we cover everything from how to build your Facebook Business page, through running your first ad, to creating your pixel and using it to create custom and lookalike audience and retargeting. There is no sense having a funnel if you can't drive traffic to it with a cash positive return. 
This course is valued at $297.

The Original "Apprenticeship" Program - Two years ago I recorded the online training I did with my original apprentice James Key Lim. All the student testimonials on this page are referencing that training. In the past 2 years, I've not only honed my marketing chops, but I've developed my ability to streamline my teaching. This is why I created the new EMT-Certification. But if you want to go deeper, the Apprenticeship Program is there for the viewing. 
Past students have paid $1297 for this course alone, BEFORE I added the bonuses!

V.E.A.R. Mindset Training - You can have all the knowledge in the world, you can know "how" to apply that knowledge, but if you don't have the Mindset to take the right action, then nothing ever happens. In this bonus module, I cover how to leverage your Vision, Energy, Attitude and Resolve to achieve the Mindset that actually makes things happen and puts you in the passing lane to success. 
I've taken Bob Proctor's $5,000 "Thinking Into Results" course.... and my V.E.A.R. training is better.
"...(Mike) has been a huge benefit to me and my online business..."
"... he grabbed me by the arms and said Dude, this is where you're screwin' up and this is where you're doing alright"
"... within a month we got those clicks down to 13 cents a click, anybody who knows this game knows that is a tremendous accomplishment..."
"...his program is densely packed with a lot of take action items..."
"... Mike is an unpretentious person, but honest and really helpful... he won't lead you wrong"
"... (Mike will) tell you the truth, frankly but kindly."
"... without using the wu-wu new age stuff, he shows you how to lay out the stepping stones to success..."
"...this is something that most people can't teach effectively, (but) he has been able to teach this strategy to all of his student so that its understood by all of us..."
"... he's able to nail down where the problem is, and help you fix that problem"
"... you are absolutely going to be bulletproof"
"... (Mike) is one of the most genuine people you're ever going to want to meet"
New Added Bonus!
To make creating your funnel as absolutely easy as possible, I have decided to include 3 "share funnels" into this training.

A share funnel is simply a funnel that I build that has a share link attached to it. You simply open the link while logged into your Clickfunnels account and "Presto" that funnel is in your personal account.

I'll create 3 different style of funnels that you can modify for your business.

But here's what sets these share files apart from every other share funnel on the planet...

My funnels will have strategy instruction built right into them!

This means, that I'll provide a generic headline and have it nicely designed and all that. But right beneath that headline section will be a video from me, explaining what you want to say in that headline and how you want to say it.

I'll have a video explanation for each section of the funnel!

So, when you build a customized funnel for your business, you won't have to struggle with the content. I'll be right there in the funnel guiding you along!

Basically, everything I taught James in the course, will be summarized in your funnel build. 

It doesn't get any easier than that!